Accessibility services improve usability for all users and enhance the value of your company's website.
Improved usability for all users
Benefits extend beyond people with disabilities to all users.
- Seniors
- Difficulty reading small text, challenges with precise controls
- Temporary constraints
- Arm in a cast, wearing an eye patch with one eye covered
- Situational constraints
- One hand occupied, bright outdoor environments, unable to use audio
- Diverse needs
- Differences in cognitive characteristics, gaps in digital literacy, language barriers
Improved SEO performance and business results
Search engines rank accessible sites higher, which directly supports your SEO strategy.
- Proper heading structure
- Improved crawlability through organized document structure
- Alt text for images
- Increased traffic from image search, enhanced content comprehension
- Proper landmark implementation
- Clear site structure, improved search engine comprehension
- Reduced bounce rate and improved session duration
- Improved usability reduces bounce rates and increases engagement
Enhanced corporate value and brand image
Stakeholders are increasingly focused on CSR, ESG, and DE&I initiatives.
- Investor evaluation
- Improved rating as a key ESG investment metric
- DE&I advancement
- Concrete initiatives toward diversity, equity, and inclusion
- Brand value
- Social recognition as a company open to all
- Customer loyalty
- Increased repeat customers and improved satisfaction through UX enhancement
Mitigation of legal risk and compliance
Legislation on web accessibility is advancing globally, making compliance increasingly essential.
- Japan
- Amendment to the Act on Elimination of Discrimination against Persons with Disabilities (April 2024 onwards—reasonable accommodations now mandatory for private businesses)
- United States
- ADA (Americans with Disabilities Act) litigation risk
- EU
- EAA (European Accessibility Act) enforcement begins June 2025
- Public procurement
- Accessibility compliance as a requirement for bid participation